Business Expert Advice

“ Focus area for Staunch in 2021 will only be to develop and invest more and more in R&D”


1. About Staunch India – Current offerings & solutions for Indian market, and the legacy behind it and experience.

Staunch India founded in 2014, has an expertise in manufacturing of mobile phones, batteries, cables, power banks and various audio accessories products. With the exponential rise in demand, the Indian market is poised to grow considerably in the next five years, around 50% of the demand is fulfilled by imports, whereas of the total local electronics production, 16 per cent is exported. The government of India is very keen to reduce electronics imports by creating a local ecosystem for electronics manufacturing.

2. Key growth drivers for the industry and Staunch India.


There are many initiatives taken by the Indian government to promote localisation like, GST, Make in India, and other policies such as Preferential Market Access, have made the business environment far more appealing for local manufacturing. Campaigns such as Smart Cities and Digital India, are also boosting demand for electronics products. Also in April 2020, Ministry of Electronics and IT (MeitY) has announced many schemes to boost local manufacturing.
This has led Staunch to be a part of this localisation programme and be a part of “Make in India” campaign. Offering most of the electronics products locally which were being imported till last year.

3. Shift in manufacturing and its offerings for India market

As the future demand for the Digital India is on the rise. Current offering for the Indian market are products like cables, batteries, mobile phones, power banks, audio accessories products and many more. Our main goal is to offer the best quality products/services at an affordable prices.

Staunch-India4. Future plans and key areas of growth

Going Forward, we plan to manufacture Smart LED Lights, EV batteries, PD power banks and many more to cope with the rapid growing demand for Smart products at suitable prices so that every household can be a part of this digitalisation.

Staunch-India5. Staunch’s hero products and the focus area for 2021

Focus area for Staunch in 2021 will only be to develop and invest more and more in Research and Development in order to improve the lifestyle of the India people.

Staunch-India6. Staunch’s expansion plans for OEM/ODM

Staunch plans to fulfil the local demands in this category and further aims to cater to global markets.

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