Audio TWS

JBL Expands LIVE Series with the launch of Live Pro+ TWS & Live 660NC


JBL is expanding its impressive LIVE Series with the announcement of two new models: JBL LIVE 660NC and JBL LIVE PRO+ TWS. The lineup includes a mix of true wireless and over-ear headphones for consumers looking to get more out of their listening experience with quality audio and convenient features. Each comes packed with JBL Signature sound, Adaptive Noise Cancelling capabilities with Smart Ambient, and hands-free control with integrated voice assistants.

JBL is the number one leader in portable speaker sales and also the fastest growing headphone brand worldwide.  As JBL celebrates its 75th anniversary this year, these products are a part of a series of line-up, specifically aimed at combining the best of JBL innovation over the years and its signature sound with the needs of consumers of today.

“With a rich legacy of consistently delivering superior audio experience for 75 years, JBL has established itself as a global pioneer in audio technology. In keeping with our track record of delivering top notch audio experience, the JBL Live series has emerged as the go-to device for consumers the world over, who use their headphones on the move. We are excited to expand our offerings under the JBL Live series, as we continue to deliver a seamless, fun and connected experience to our customers across the globe”, said Vikram Kher, Vice – President, Lifestyle Audio, HARMAN India.


JBL LIVE PRO+ TWS – The Perfect Fit for You

Winner of the prestigious CES® 2021 Innovation Awards, the JBL LIVE PRO+ in-ear true wireless headphones feature a ‘stick’ design and is equipped with Adaptive Noise Cancelling with Smart Ambient, for consumers to enjoy natural conversations without removing the earbuds. It also includes three mics in each earbud with echo-cancelling technology to ensure crisp, clear calls, even in noisy and windy environments. The Device Action support allows for easy access to preferred voice assistants using voice commands or with a tap on the earbud. IPX4 water-resistant, these headphones are versatile enough for conference calls, running errands or lounging at home. With Qi compatible wireless charging, 10-minutes of quick charge equals 1 hour of instant playback.

JBL LIVE PRO+ Features:

  • JBL Signature Sound
  • Adaptive Noise Cancelling with Smart Ambient
  • Wireless Charging; Qi compatible
  • 3 Echo Cancelling Mic Technology
  • Dual Connect + Sync
  • Auto Play/Pause
  • Up to 7 hours of playback in the earbuds (6 hours if using noise cancelling feature)
  • Compact charging case that holds up to 21 hours of battery life
  • All-access touch control
  • Customizable with My JBL Headphones app
  • IPX4 water resistant
  • Fast Pair
  • Speed charge via USB Type-C
  • Hands-free voice capability with multiple voice services (Amazon Alexa and Google Assistant)
  • Hotword and Device Action support

The JBL LIVE PRO+ TWS is available offline in large format retails stores and multi-brand outlets in metros for a price of Rs. 16999/- in two color options – Black and White. It is also available on for purchase.

JBL-LIVE-660-NCJBL LIVE 660NC – Rock Out While Staying Tuned

For those who prefer over-ear headphones, the JBL LIVE 660NC model features up to 40 hours of battery life while using Adaptive Noise Cancelling or 50 hours without. It is an excellent option for travel and work-from-home. With its Smart Ambient technology you can keep the noise away and stay focused or be aware of the surrounding environment while listening to your favorite tunes and have a conversation without removing the headphones. Its multi-point connection capabilities enable effortless swapping between two separate devices. Like the JBL LIVE PRO+, the 660NC is also equipped with Device Action support for easy access to preferred voice assistants, using voice commands or with press and hold on the ear cup.

JBL LIVE 660NC Features:

  • JBL Signature Sound
  • Auto Play/Pause
  • Adaptive Noise Cancelling with Smart Ambient
  • Hands-free voice capability with Amazon Alexa and Google Assistant
  • Stereo calls
  • Multi-Point Connection
  • Up to 50 hours of playback (40 hours if using adaptive noise cancelling feature)
  • Speed Charge (10-minute charge = 4 hours playtime)
  • Hotword and Device Action support
  • Customizable with My JBL Headphones app

The JBL LIVE 660NC is available offline in large format retails stores and multi-brand outlets in metros for a price of Rs. 14999/- in three color options – Black, White, and Blue. It is also available on for purchase.

Related posts

Fire-Boltt forays into audio category with FirePods


boAt Launched ‘AAVANTE Bar 4000DA’ Soundbar With Dolby


Truke launches new color variants of TWS Buds Q1 & Fit 1+ in Blue colour

error: Content is protected !!