DEVICENEXT
Interviews

MediaTek views 5G as a Major Milestone in the Telecom History of India

Mediatek-Anku-Jain
PLAYGO_DURA __BANNER728x90

With a strong focus on 5G, MediaTek have enhanced its chipset family, and the latest flagship MediaTek Dimensity 1200 is the epitome of this innovation. Another such innovation is the new M80 5G modem which integrates mmWave and sub-6 GHz 5G technologies onto a single chip. With 5G gaining momentum across the world and is anticipated soon in India, there is a growing requirement for mmWave technologies. In conversation with Jayanta Ghosh, Editor of DeviceNext, Mr. Anku Jain, Managing Director, MediaTek India, talks about 5G device ecosystem and MediaTek’s position to tap the 5G device opportunity in India.

How are MediaTek technologies enabling a new range of super-fast connectivity across devices including smartphones, computers, modems, smart TVs, voice-assisted devices, and other smart devices for home and office use?

MediaTek is already known for its widespread solutions for smart devices – from smartphones to smart TVs, and from PCs to Wi-Fi routers. MediaTek has been collaborating with leading brands across verticals to provide incredible performance, advanced intelligence, excellent multimedia and imaging capabilities, and superior energy efficiency. We aim to bring a world-class experience to users. MediaTek is not only the market leader in digital TVs, smart speakers, Wi-Fi routers and other smart home products, but is also creating waves in the smartphone market with its chipsets.

WBE-ads

Considering the growing demand from OEMs for chipsets that deliver performance and energy efficiency, MediaTek has come up with a wide range of products suitable for the connected devices ecosystem. The latest being the MediaTek Dimensity series of SoCs, designed to deliver cutting-edge performance to 5G smartphones. Key characteristics of the SoC include the UltraSave power-saver technology, dual 5G SIM capabilities with 2CC Carrier Aggregation, AI and multimedia enhancements, amongst others.

This includes 5G modems for PCs, Mi-Fi hotspots, broadband customer premise equipment (CPE), industrial IoT applications, and more. The modem integrates support for mmWave and sub-6 GHz 5G technologies and offers a peak rate of 7.67 Gbps in the downlink and 3.76 Gbps in the uplink.

What are some of the new technologies that MediaTek is currently working on that will enable the smart device eco-system across industries, verticals and customers?

The smart device ecosystem in India is set to explode in the coming years driven by the growth of IoT and 5G. It is likely that with 5G and Wi-Fi 6, Indian households will soon be capable of connecting up to 50 devices through their home network.

For MediaTek, it is about delivering their best at all times. Bettering itself remains the sole motto at MediaTek. We are focusing on technologies that can deliver superior performance, especially processor speed, latency, energy efficiency and camera capabilities. We have been enhancing the chipsets to meet the emerging requirements of different types of customers. With a strong focus on 5G, we have enhanced our chipset family, and the latest flagship MediaTek Dimensity 1200 is the epitome of this innovation. Another such innovation is the new M80 5G modem which integrates mmWave and sub-6 GHz 5G technologies onto a single chip. With 5G gaining momentum across the world and is anticipated soon in India, there is a growing requirement for mmWave technologies. The modem powers a large number of devices including PCs, Mi-Fi hotspots, broadband customer premise equipment (CPE), industrial IoT applications and many more. MediaTek’s first generation 5G modem, the M70, is already built into MediaTek’s Dimensity series of chipsets for 5G smartphones.

In-home entertainment, MediaTek has made another significant stride with the recent launch of 4K smart TV chip, the MT9638, with an integrated high-performance AI processing unit (APU). With cutting-edge AI-enhancement technologies and high-performance processing for optimized visual quality, MT9638 enables TV manufacturers to deliver high-end 4K smart TVs.

MediaTek spurs AI innovation through its AIoT program enabling device makers across the market segments to create a wide range of IoT devices with Edge-AI capabilities thereby helping them address the evolving market requirements.

What will the new MediaTek 1200 enable for devices and why does it stand out in the market and what are some of the capabilities it will enable?

Our focus at MediaTek is to deliver high-quality products at the best price to further develop the device ecosystem in India. MediaTek Dimensity 1200 being the real flagship 5G SoC stands for its incomparable performance in the 5G era. The integrated 5G modem with MediaTek’s 5G UltraSave technology delivers the power efficiency required for today’s smartphones that power several bandwidth-hungry applications – be it gaming, collaboration, live streaming or others. For faster and reliable connectivity, the chip comes packed with several enhancements, like 5G carrier aggregation (2CC), dynamic spectrum sharing, dual SIM 5G and Voice over New Radio (VoNR). It also integrates 5G HSR Mode and 5G Elevator Mode enhancements to ensure a seamless, reliable 5G connection across networks.

On the performance front, the chip features an octa-core CPU designed with an ultra-core Arm Cortex-A78 clocked up to 3GHz for superior performance. To deliver flagship multimedia capabilities, the Dimensity 1200 supports 200MP photos for stunning photography with its five-core HDR-ISP and boasts of staggered 4K HDR video capture for a significantly greater dynamic range. With the new hexacore AI processor enhancements like MediaTek APU 3.0, the chip reduces latency and improves power efficiency while also supporting AI camera features including AI-Panorama Night Shot, AI Multi-Person Bokeh, AI noise reduction (AINR) and HDR capabilities as well as AI-enhanced video playback features including AI SDR-to-HDR.

With higher refresh rates at 168Hz, MediaTek Dimensity 1200 chipset creates a fast and fluid screen experience. For gaming enhancements, Dimensity 1200 packs MediaTek’s Hyper Engine 3.0 gaming technologies, which includes 5G call and data concurrency for more reliable connectivity, plus multi-touch boost touchscreen responsiveness.

The launch of Dimensity is concurrent with the rapid adoption of 5G devices, and we expect the first devices with this chipset to hit the market in Q2 this year.

MediaTek 5G roadmap for India

MediaTek is well-positioned to tap the 5G device opportunity in India and it is the frontrunner in the race of 5G. Hitherto, the market has already witnessed the launch of several 5G smartphones, including those from the MediaTek Dimensity family of chipsets, the most powerful 5G chipset from the company.

The 5G device ecosystem is growing much faster compared to earlier generation technologies like 3G and 4G. The agile market conditions increasingly favour this transition; the growing reliance on smart devices to improve quality of life and productivity are among the major factors that catalyze technology adoption across the population. In addition to this, the government’s focus on digital initiatives targeting inclusive growth largely aligns with MediaTek’s motto of enabling technology democratization across the entire country.

Besides, the ongoing focus on developing home-grown products under the Aatmanirbhar Bharat initiative has given the much-needed impetus to the industry. With more OEMs setting up manufacturing plants in India, our focus will be to serve their needs in the best possible manner. Indeed, these developments also coincide with MediaTek’s 5G roadmap in India. We are focusing on the latest 5G series chipsets that are designed to transform a wide range of devices catered to applications like e-health, e-learning, infotainment, smart home, smart factory, e-commerce, fitness, entertainment and more.

Most importantly, we foresee great opportunity in smartphones for both non-standalone (NSA) and standalone (SA) deployments, which MediaTek already supports in their latest sub-6 GHz 5G enhancements in new chips like Dimensity 1200. With spectrum auction imminent, service providers have been readying their networks to deal with the flurry of devices on their network. MediaTek is prepared to lead the 5G market needs in India, and with our experience in serving developed markets like the US, Europe and China, we are confident that we will contribute magnanimously to the 5G growth in India.

How according to you user can leverage the 5G capabilities in present scenario, as networks are not available.

Getting a 5G enabled device now is like investing in the near future as 5G is not far away now, it will soon become a reality in India. 5G ecosystem is growing at a much higher speed. MediaTek will emerge as a leading contributor of technology powering these devices.

MediaTek views 5G as a major milestone in the telecom history of India. We are now living in a period of digital explosion, with data consumption breaking records every month, especially since the outbreak of COVID 19. Massive usage of social media, video content, OTT movies and collaboration applications have created pressure on networks, thus making the advent of 5G inevitable.

With this perspective, we have stepped into India’s 5G smartphone market much earlier and launched products with OEMs capable of delivering the performance, speed and reliability required at the current level.

Pricing is a key factor in market participation. Thus, we are working closely with our OEMs to enable the roll-out of cost-effective solutions that meet customer expectations and demands.

Related posts

Optoma is planning to aggressively tap the home projector segment, ProAV and education projector category

devicenext

Exclusive Interview: Pankaj Upadhyay, CEO & Founder, Truke India

devicenext

Ambrane Lights Up the Festive Season with Innovation and Offers Galore

devicenext
error: Content is protected !!