Nippon Paint & Nissan Motor India Collaborates


Nippon Paint, Asia’s No. 1 player in the paint and coatings industry segment,has inked an exclusive partnership with Nissan Motor India Pvt. Ltd to supply paints to its dealer network pan-India via a novel Drop Shipment Model. Under this three-year partnership, Nippon Paint will exclusively provide Nissan Motor dealers with their best in class Nax-Premila range of products for bodyshop operations.

Mr. Sharad Malhotra, President, Nippon Paint India Automotive Refinish said,“At Nippon Paint India, we provide innovative paint and coating products & services with a focus to drive .win:win and a healthy business for the long term. We have been proactively working with Nissan in India for past several years and our new exclusive partnership will help us reach out to the entire Nissan dealer network across the length and breadth of the country. Ultimately this will result in improved body shop operations, product quality and value that will benefit Nissan dealers and customers.”

“It is our constant endeavor to offer excellent service and products to our customers, this partnership will enhance customer experience with standardization of bodyshop process. Our exclusive tie-up with renowned Japanese brand Nippon Paint India will ensure paint supplies at standardized rates through our unique Drop shipment model for our dealership.” Said MrRakesh Srivastava, Managing Director, Nissan Motor India

Nax Premila is a premium solvent borne paint system that focusses on rapid, high quality and cost-efficient paint repair and refinishingsolutionsfor automotive body & paint shops. It is an internationally acclaimed OEM approved brand based on best in class Japanese technology with superior colour matching capability. Under this partnership, Nax Premila product range will be progressively available across the Nissan dealer workshop network, ensuring the best quality paint repair to Nissan customers.


Nippon Paint India is a leading producer of high-quality paints and coatings for automotive, industrial, wood and the decorative sector. Nippon Paint India is part of the NIPSEA Group which is a subsidiary of Nippon Paint Japan, which forms the largest coatings group in Asia Pacific and the 4th largest in the world in terms of revenue.Nippon Paint GroupAR is the business unit focused on automotive aftermarket delivering a unified and systematic approach to refinishing in the world.

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