Imagine Marketing (parent company of boAt) now ranks 2nd in the Wearable market globally
Imagine Marketing, the parent company of boAt, is now ranked #2 in the overall wearable market as per the leading market research and advisory firm...
Tag : Aman Gupta
Kickstart the New Year with Vijay Sales’ Largest Electronics Exhibition Showering Discounts on over 65 Brands
Vijay Sales, India’s top consumer retail company, has announced the largest Electronics exhibition with the India International Consumer Fair and is showering discounts on over...
Netflix and boAt team up to launch limited edition noise cancelling range of headphones, TWS and neckbands
With the ever-increasing interest and appetite for homegrown Indian films and series and great stories from around the world; Netflix and boAt have teamed up...
boAt launches ‘Airdopes 100’ TWS earbuds with 50 Hours Playback, ENx Technology enabled Quad Mics & Low latency Beast Mode
boAt (Imagine Marketing), India’s No.1 audio and wearables brand, announces its latest TWS Bluetooth Earbuds Airdopes 100. The new earbuds feature superb aesthetics and are...
boAt raises Rs. 500CR to fuel expansion into the fast-growing smart watches category
Imagine Marketing Limited (parent company of boAt), one of India’s largest and fastest-growing digital-first brands with leadership positions across multiple, high-growth consumer categories such as audio...
boAt unlocks a new milestone by manufacturing one million Made in India units in a single quarter
Imagine Marketing Limited, (“Imagine Marketing” or “boAt”) India’s #1 Earwear brand* announced the successful manufacture of 1 Million made in India units in a single...
boAt Partners with Warner Bros. Consumer Products
boAt, India’s leading earwear audio brand, in collaboration with Warner Bros. Consumer Products and DC, today unveiled new DC-themed designs across boAt’s top-selling audio accessories....
boAt launches its first-ever Bluetooth Calling Smartwatch ‘Primia’
Imagine Marketing Limited -owned boAt, India’s #1 Earwear brand, today announced the launch of its first-ever Bluetooth Calling Smartwatch — ‘boAt Primia’. Boasting a large round AMOLED Display, the smartwatch...
boAt Ropes in Rashmika Mandanna as its First Female Brand Ambassador
boAt has onboarded actress Rashmika Mandanna for its wearables category and its women’s day campaign ‘#DanceThroughLife’. The Pushpa fame, Rashmika is also the first female ambassador onboarded...