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Toreto appoints Mr Sandeep Popli as Group CEO

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Toreto India’s popular lifestyle brand of mobile & car accessories brand has appointed Mr Sandeep Popli as Group CEO for the organisation.

Sandeep Popli brings with him over two decades of experience in this segment with proven expertise in product management, sales, marketing and business development. In his current role he will be responsible for ensuring that the business operates at a profit and meets its goals. He would also be entailed to know the approach and the new opportunities, including delegating tasks or directing agendas to drive profitability by managing organizational structure.

“This is really going to be exciting for me to join an organisation like Toreto which is well positioned in the market. My responsibility will be to take the brand to the next level. Since India is a growing market, and there is huge opportunity and we would strengthen our position as a brand which provides good quality products at affordable prices. Our main aim would be that every household in India should have a product of Toreto. We plan to strengthen our reach & expand our offline & online channel and we see a lot of growth opportunities. “ Mr Sandeep Popli, Group CEO, Toreto.

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As per Mr. Kashish Lalit, Director, Toreto, Retail Private Limited on the appointment of Mr. Sandeep said, “We are delighted to announce the appointment of Mr. Sandeep Popli as Group CEO with immediate effect. The core focus would be to strengthen the brand Toreto in all verticals of the market. Distribution, new product development & marketing would be our key focus areas. We have crossed many hurdles in last 2 years and now we are all set to go to new heights. We are relooking at our brand positioning in the market. “

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