Truke, India’s leading audio brand crafting high-quality wireless stereos, wireless headphones, earphones and bespoke acoustic equipment for sound professionals and music aficionados, has launched its new TWS series, Air Buds & Air Buds+, promising premium user experience with 20 preset EQ modes customizable via smart application, noise cancellation and a dedicated gaming mode. Priced at INR 1599, Truke Air Buds will be available only on Flipkart from today onwards, while Air Buds+ will be available on Flipkart as well as Amazon at INR 1699.
Both the TWS are packed with an array of top-notch features, 20 pre-defined EQ modes along with customizable EQ via smart application, allowing the user to tweak the frequency of music/sound as their liking for richer and more immersive experience. Battery capacity of 40mAh Earbuds in 300mAh charging case with single charge playback time lasting up to 10 hours, 48 hours total playtime with case and comes with Type C charging port. For an increased call quality enhancement, these earbuds are equipped with Quad MEMS Mic (Dual Mic on each earbud) powered by an AI powered noise cancellation system. It also has an Auto in-ear high precision contact sensor achieving real time detection on wearing status, allowing music to play/pause automatically as you wear in/out the earbud.
In addition to extended battery life, improved connectivity and enhanced fit, it has a dedicated gaming mode feature with up to 55ms ultra-low latency to provide the best gaming experience. The secure fit and feather light earphones are ergonomically built for all-day comfort and are perfectly tilted at 45 degrees to provide the best possible fit.
Commenting on the launch of the latest devices, Mr. Pankaj Upadhyay, CEO, Truke India, said, “At Truke, we have always been working on finest products that combine power, performance, and affordability to provide a perfect user experience, in the soundware and sonic accessories segment. Being focused on customer feedback, we have constantly worked to improve the quality of our products. And that is why, today we have very highly rated products on all ecommerce platforms. We are extremely proud to launch Air Buds & Air Buds+ with our clear focus on the headset market. These products are designed for a perfect listening experience. Truke has always envisioned itself as a market leader with a strong presence in a variety of sub-sectors. We have established a strong position in the industry as one of India’s fastest growing soundware brands, with a market share of roughly 5% in the TWS category in Q2 2021 CY. With this specific launch we aim to provide the best gaming experience too with a dedicated gaming mode and ultra-low latency of upto 55ms in an affordable price range. As our each product is made with a spirit of innovation and better technology, we are confident that our users are in for a perfect listening experience.”
Truke has a long tradition in delivering high quality headphones and headsets for both professional users and for people who are dedicated to music. Adding Air Buds & Air Buds+ in its product portfolio shows the brand’s desire to innovate and continuously develop technology for best user experience.
