U&i, India’s fastest growing mobile accessories brand with the PAN India presence and leader in this segment, today announced the onboarding of Bollywood superstar and youth icon Mouni Roy as its official brand ambassador. Through this association, U&i aims to leverage Mouni’s mass appeal, along with her popularity among the Gen Z and millennial customers. U&i and Mouni Roy will work towards highlighting the growing acceptance of U&i’s products in India while enhancing awareness and trust in this emerging asset class. U&i has recently reached great status in India and is now India’s fastest growing brand and million+ Indian customers.
Speaking at the announcement, Paresh Vij, Founder and Director, U&i said, “We are excited to have Mouni Roy join us as our brand ambassador. Our aim is to make U&i accessible to billions in India while making it most loved brand among consumers. I am confident that Mouni, with her youth appeal, will enable us to make strides towards achieving that goal while aiding U&i to become a household name.”