Endefo, an electronics and lifestyle brand, under the Ashtel group of Companies has announced the launch of a brand new smartwatch, Endefo Enfit Vega for the Indian market. The model Enfit Vega will be priced at Rs, 1499. The product will be available for customers on Endefo’s Website across 19000 Indian Pincodes. It will also be available across 2000+ retail stores which include Sangeetha Mobiles, Supreme Paradise, Lot Mobile, Nandilath Digital, Ideal Home Appliances, Easy Store, Gulf Own Digital, Image Mobiles, and Computers.
With a commitment to technology and innovation, Endefo Enfit Vega offers users a seamless experience from fitness tracking to communication and more. Its features include a 2.01″ HD IPS Display with 500 nits brightness, ensuring crystal-clear visuals. The watch comes with an IP67 Water Resistance Rating along with a Zinc Alloy Body, giving it a premium look and feel, while the Rotating Crown allows for easy navigation through menus and apps. It also has Bluetooth Photography, Bluetooth Calling, and Music, allowing connectivity. The watch is aimed to cater to active health with features like Blood Oxygen and Live Heart Rate monitoring, Raise to Wake Multi-Sports Mode, etc. This model also offers other features like 20 Days of Standby Time, Sleep Mode, Real-time Weather, Voice Assistance, etc.
| Enfiit Vega | ||
| Screen | 2.01” HD Display | |
| 500 NITS | ||
| Others | Rotating Crown | |
| Bluetooth Calling and Music | ||
| Zinc Alloy Body | ||
| IP67 Water Resistance | ||
| Live Heart Rate Monitoring | ||
| Real-Time Weather | ||
| Blood Oxygen Monitoring | ||
| 20 Days STAND BY | ||
| Multi Sports Mode | ||
| Voice Assistance | ||
| Raise to Wake | ||
| Bluetooth Photography | ||
| Sleep Mode | ||
| MRP | 1499/- | |
Mr. Aneef Tas, CEO of Endefo said “The Enfit Vega, our latest innovation in the wearable segment, is a fine blend of timelessness and technology. We are excited to bring the Indian audience a smartwatch that combines style, functionality, and affordability. With this launch, we aim to gain a stronger presence in the market.” He further added, “ With Endefo India products, we strive to make Made in India goods gain a prominent place in the global market and create job opportunities in the nation.”
Building on the success of previous products such as Endefo’s Enfit Neo and Enfit Neo Pro, the brand seeks to extend its footprint in India with the introduction of Enfit Vega. Endefo is dedicated to elevating Made In India products to a prominent position in the global market for which a total investment of ₹200 crore in India will be allocated towards expansion into new verticals and products, among other initiatives.
