itel brings another innovation in premium affordable segment– Launches Vision 1 PRO


After witnessing massive success and acceptance with Vision 1 – its first HD+ Waterdrop display smartphone in Feb 2020, itel – India’s best budget smartphone brand today announced the launch of, yet another innovative and next gen smartphone christened “Vision 1 PRO” with bigger screen 6.52 inch HD+ Waterdrop display bundled with trendy features like Triple AI Camera, multi- functional fingerprint sensor and face unlock for its discerning customers in India.  Priced at INR 6599, Vision 1 PRO equipped with 16.56 cm (6.52 inch) HD+ IPS Waterdrop Incell Display with 20:9 aspect ratio, 4000mAh Li-Polymer battery and 2GB RAM + 32GB ROM for customers.

Commenting on the launch, Mr. Arijeet Talapatra, CEO, TRANSSION India said, “Our previous offering Vision 1 with its communication ‘Naye India Ka Naya Vision’ received an overwhelming response from consumers and aligned with providing innovative features backed with affordability, we have launched Vision 1 PRO with key communication message of ‘India Badhega Aage Naye Vision Ke Saath’ – which accords with our Vision 1 PRO smartphone in a newer, power packed and bigger avatar. We are highly optimistic that Vision 1 PRO will set new benchmarks in the sub 7K budget segment as it comes equipped with superior and trendy features, packed at an affordable price of INR 6599/-.”

“The new world order has reinstated the significance of digitalization and have made the role of a smartphone more profound to continue our daily life. The newly launched Vision 1 PRO is aligned with the brand’s new vision— ‘itel hai. Life Sahi Hai’ which emphasizes on enjoying a better life with itel’s range of products and services. The launch of Vision 1 PRO is designed, to elevate the experience of our consumers who are looking for a high-performance smartphone with an immersive viewing experience. After establishing leadership in the sub 6K category, itel is eyeing to bring smartphones with a premium look and new-age features to be the brand of choice in the sub 7K segment.” he added.


Experience a Brighter and Bigger Screen with Stronger Battery

 Fulfilling the aspirations of the millennials of tier 3 and below markets, itel Vision 1 PRO comes loaded with premium features that will provide a magical experience to the consumers. The new smartphone is clad in 6.52-inch HD+ Waterdrop with incell technology and 2.5D curved fully laminated display topped with 450 nits brighter screen for higher transmittance that provides an extra glow to the outdoor viewing experience. It is further adorned, with 20:9 aspect ratio and 1600*720 pixels resolution for immersive and brighter video viewing.

Featured with sleek 8.5mm design, Vision 1 PRO is powered by a massive 4000mAH non-removable battery to provide the user with 800 hours standby, 24 hours average usage, 35 hours of playing music, 7 hours of playing video and 6 hours of gaming. The smartphone comes equipped with AI Triple camera with 8MP Primary and flashlight adding to the premium look and feel. The camera configuration is perfect for shooting wider landscapes, having crystal clear mood of the surroundings, and enhancing the photographic experience of the user. It comes equipped with AI beauty mode, Portrait mode, Pano mode, pro mode, low light mode and HDR mode that helps in smart recognition, automatic adjustments of the camera effects capturing sharper objects with greater details. The front 5MP selfie camera with AI Beauty Mode for ensuring bright and clear selfie, even in low light areas.

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