Samsung Launches its Digital Service Center, Offers Personalized Support, Faster Service Access & DIY Videos to Consumers

Samsung Digital Service Center

Samsung, India’s largest consumer electronics brand, has launched its Digital Service Center, a comprehensive platform that will provide consumers a personalized customer service experience related to their products.

Consumers can access the Digital Service Center by going to the support menu on or directly logging on to

The Digital Service Center provides personalized support basis the needs of consumers once they log in to their Samsung account. This includes a simplified user navigation journey, quick access to category-wise self-help content, category-specific DIY videos, mobile app experience, and model-specific repair and spare part prices at one page.


Through the DIY videos, consumers will be able to find resolutions to many issues related to their products such as how to use screen mirroring feature on your TV, how to connect Soundbar to the TV, how to install your Samsung semi-automatic washing machine, how to set up the Freestyle projector, or how to use auto restart feature in Samsung Galaxy smartphones.

Consumers can book appointments to get priority service at service centers, avail pick & drop service, locate a service center, get details of warranty policies, track repairs, get information about service costs, schedule callback requests through remote and visual support, and get software updates through the Digital Service Center.

“At Samsung, we have always believed in catering to the evolving needs of customers. The Digital Service Center is a step towards simplifying post-purchase services and providing personalized support to our consumers. We understand that to fully empower consumers, they need to be offered easy access to a digitalized ecosystem. The platform boasts easy navigation for consumers and also provides them access to product specific DIY videos, helping them resolve their queries with ease,” said Mr. Sunil Cutinha, Vice President, Customer Service, Samsung India.

The Digital Service Center can also be used to access several additional digital service options that Samsung offers to its customers, helping them resolve their issues without stepping out of their homes. Customers can opt for WhatsApp Support, Remote Support, technical assistance through the call center or access do-it-yourself videos on the Samsung Website and on YouTube.

Samsung also operates a ‘Smart Touch Call’ service that reduces wait time for customers when they call Samsung’s Customer Care to resolve their queries. Customers have the option to switch to a synchronized voice and screen interface instead of a traditional call center experience. Smart Touch Call is an intuitive service experience that captures the caller’s needs and enables them to interact with the system.

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