Cadyce, a leading global consumer tech brand offering end-to-end networking and connectivity solutions for individuals and businesses, registered a stellar 25% Y-o-Y revenue growth in FY23-24 driven by the soaring popularity of its USB-C product line. The company experienced a massive surge in demand for its USB-C solutions across India, especially in major metropolitan areas.
The brand witnessed an average of 25% M-o-M growth in FY 23-24 in its marque USB-C product range. Over 1 million Cadyce products were sold pan-India, with 70% of its sales from Tier 1 cities, including Mumbai, Delhi, Bangalore, Chennai, Hyderabad, Pune, and Ahmedabad. Tier 2 cities contributed a healthy 20%, while Tier 3 cities constituted 5% of sales. The remaining 5% came from other areas across the country.
The company has further recorded a 30-40% surge in its quarterly product shipments. The key driver of this exceptional sales performance was consumer demand shifting heavily towards the company’s innovative and value-driven USB-C product range. This comprehensive lineup includes state-of-the-art yet affordable USB-C cables, hubs, docks, adapters and more – providing end-to-end connectivity solutions. Notably, around 30-40% of Cadyce’s sales came from repeat customers, showcasing the strong brand loyalty inspired by their products.
Swati Shah, Co-Founder of Cadyce, said, “We are thrilled with the positive consumer response to our cutting-edge USB-C product lineup. As more and more devices make the transition to USB-C, we are strategically positioned to meet this escalating demand with our innovative yet economical end-to-end networking and connectivity solutions. At the same time, we are geared to expand our product portfolio across all our major connectivity solutions categories.”
Cadyce is laser-focused on aggressively expanding its global presence while solidifying its position in the lucrative Indian market. The company is rapidly growing its pan-India distribution network across physical retail outlets and strengthening its e-commerce channels like its website, www.cadyce.com, and other major online platforms.
