Tech Startups

GetSetUp ropes in former Barclays MD Ashwini Kapila to drive business growth


GetSetUp, the world’s fastest-growing virtual social learning platform for older adults, today announced the appointment of Ashwini Kapila, experienced banker and former FIG Head of Barclays, as Managing Director, Business Development and Partnerships for India. Kapila has been an early advisor to the company and brings on board his rich experience of leading business growth of close to three decades. At GetSetUp, Kapila will be responsible for driving partnership and business growth in India.

GetSetUp was founded in 2019  to create economic, social, and educational opportunities for older adults. The company has achieved significant growth with  more than 4.6 million users from 160 countries and over 100 partners with organizations from governments to health plans and financial institutions working with them. GetSetUp has localized sites in India, as well as in the U.S.A, Australia, and the United Kingdom. The platform offers daily classes for Indian learners on subjects pertaining to fitness, wellbeing, technology skills, entrepreneurship and community engagement among others in English and regional languages like Hindi, Tamil, and Gujarati and continues to add more languages.

India is aging fast and the adult population here are looking for means for active ageing and opportunities after retirement whether it is jobs, digital adoption, health and fitness. GetSetUp is filling a big void with peer-to-peer learning, community events, engagement, and socialization,” Kapila said on his decision to join GetSetUp for a second innings.


Seniors now have the money, time, and interest to make independent decisions and live a fuller life.  My goal will be to foster these possibilities with my experience in forging meaningful partnerships and help the platform reach new heights”, he added.

On the appointment, Deval Delivala – Co-founder at GetSetUp commented, “We are delighted to have Ashwini  join us full-time after advising us since the past few years,  to extend our partnerships and accelerate our mission. Our community  in India is thrilled to learn online, meet their peers,  pursue jobs, come together to share their passions and socialize with like-minded people. The right partners can make this possible for a broader community. His expertise will help us find these partners who truly care about making the lives of older adults healthier and happier”.

Kapila retired as the Managing Director of FI (Financial Institutions) Coverage at  Barclays Investment Bank in November 2022 having led fundraising efforts for corporates and financial institutions in excess of $100 Billion dollars in his long stint of 21 years with the organization. He has successfully negotiated acquisitions and mergers on behalf of clients and has already started working with GetSetUp on key partnerships with organizations such as ICICI Prudential, HDFC Life  to name a few.

With impact steadily growing, GetSetUp is working with partners in all markets, including government agencies, corporates, banks, and large health insurers. These organizations turn to GetSetUp’s virtual social learning platform to address the widespread social isolation, loss of independence, and lack of economic opportunity that can negatively affect the health and life expectancy of senior populations. Group-based interactive engagement and learning is a unique approach to addressing these recognized social determinants of health. Older adults increase their technology literacy and have access to resources helping them develop skills, improve physical fitness, express their creativity, and even re-enter the workforce. Some learners become so engaged they are hired as Guides on the platform, helping teach others.

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